The best contact between the furnishings manufacturer and its brand and the final customer is the designer. It is he who, for the implementation of the project, selects the products that best meet the expectations of the Investor. This is well known to Kontakt - Simon, a renowned manufacturer of electrical equipment, which has just launched the "Kontakt -Simon Brand Ambassador" program.
Interior designers as ambassadors of the Kontakt- Simon brand
© Kontakt Simon
Accordingly, 10 design studios from all over Poland received an invitation to become ambassadors. Honored with this honor were: ARTchitektura - Samanta Michalewicz, Art Design Studio - Agnieszka Lesiuk, Archistan Interiors - Malgorzata and Daniel Stan-Zielinski, Flow Interiors - Ewa Franiak and Tatevik Caturova, Grupa NONO - Karolina Szyszka, Moie Studio - Ada Kopczynska-Wójtowicz, MyMOLO - Patrycja Dabek, Royal Design - Joanna Kowalska, STUDIO e. - Ewa Lompart, and WZ Studio - Ada Skwira and Malgorzata Liebhart.
The brand ambassadors are first and foremost our friends. I have always asked my colleagues to treat the product as an element that is somewhere beside, not in the first place. We always start by getting to know the architect more closely - the person, his passion, his needs, the product comes at the end," says Marcin Oleszczuk, head of Design Services at Kontakt - Simon.
Interior designers ambassadors of the Kontakt- Simon brand
© Kontakt Simon
The aim of the new venture is not only to promote the brand, but first of all to familiarize customers with the possibilities offered by Kontakt - Simon. Switches, contacts, all electrical equipment are today not only an indispensable element of interior design, but also its decoration. So they should both perform their basic functions well, but also look aesthetically pleasing. Properly selected electronic equipment is today a significant detail that emphasizes the character of the interior. It can catch the eye like jewelry, or completely blend into the background, becoming an almost invisible piece of equipment.
The investor, left alone at this stage of design, does not always know what fixtures to choose. Often, too, having no time to explore the market offer, he stays with the "developer" one. This is where a place opens up for interior designers - Kontakt - Simon Ambassadors, who will help to better understand the issue of fixture selection and its functionality. Show the power and energy that is hidden in the brand's products.
Interior designers ambassadors of Kontakt- Simon brand
© Kontakt Simon
We are launching a new project, and we want our FRIENDS to become de facto translators of our targeted industry slang, translating it into a language more understandable to the final recipient. In my opinion, it's much easier to trust, to understand someone who is an expert - like a designer, but who can talk about the advantages of a product in an accessible, rather than technical way," he adds.
We act together
The brand ambassadors had the opportunity to get to know each other during the inaugural program of the ceremonial meeting, preceded by product and brand image-building training, prepared and conducted by Olga Kisiel-Konopka, owner of OKK PR agency. They also participated in an image session in front of Bartek Barczyk's camera, and - above all - got to know each other personally. This meeting allowed them to exchange experiences and establish relationships, after all, joint actions, using the synergy effect, always give more benefits to both sides.
Interior designers ambassadors of Kontakt Simon brand
© Kontakt Simon
The studios involved in the project also have wide access to inspiration materials, as well as the latest information on products and brand activities. They can also count on promotional support from Kontakt - Simon.
We are very pleased that we have gained the trust of such renowned studios, which eagerly accepted the invitation to the program. For us, this means that our products enjoy their great trust, confirming their high quality and reliability. We are looking forward to the first joint realizations in the Kontakt - Simon Ambassador program," says Marcin Oleszczuk.
Interior designers ambassadors of Kontakt- Simon brand
© Kontakt Simon
