Intelligent solutions
The ever-faster pace of life means that we don't have time for basic chores, and we expect some of them to be done by devices that will help us do so. The solution is smart buildings, in which modern equipment adapts the environment to our needs even when we are not at home.
Customization
In the 1980s, Professor Noriaki Kano formulated a theory of product development and customer satisfaction called the Kano model. It explains how the characteristics of items translate into customer satisfaction. Every product that is sold should be analyzed in terms of the core qualities expected and exciting for the buyer.
Basic qualities of a product are features that are so obvious to the customer that he assumes in advance that the product will function correctly, such as that a car must run. If a product does not meet basic expectations, it is of no interest to the buyer. Expectation quality are customer-defined features that depend on the customer's needs and expectations, e.g. that the car must drive and should have air conditioning.
Exciting quality are features that the customer does not expect in the product, but they cause him positive surprise, i.e., for example, in addition to the fact that the car drives, which it was designed to do and has air conditioning, it can also park itself in a tight space.
Functionality or design?
Preferably one and the other. Hardware and architectural solutions, tailored to the needs and specific tasks of the customer, are the key to success these days. The customer expects to have a product that not only looks good, but is also tailored to his requirements. Modern home furnishings not only look elegant, but also entail functionality, which translates into a higher level of comfort.
Are smart buildings needed?
Since customers' expectations are at an ever-higher level and increasingly difficult to surprise them, smart building solutions seem exciting and definitely encourage them to buy. The steadily growing market in this industry causes the customer to be positively surprised, and any technological innovations encourage them to improve their space, whether in their homes, workplaces, or other public spaces.
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