Let's start with Profim's roots. How did this passionate journey begin in Turek, the heart of Poland?
Magdalena Borowiec / Marketing Director: Profim is a Polish brand with a long history. Our journey began with a passion for creating chairs. If someone came up with an out-of-the-box solution in the early 1990s, they were opening the way to success, even if they didn't have a lot of start-up capital. A good idea, cleverness and passion were enough. This is how Profim began to develop high-quality solutions for office spaces, constantly challenging and evolving towards even higher quality, and for the last few years towards circular production and sustainability.
Normo chair collection
© PROFIM
This sounds extremely inspiring. What are the main values that guide Profim's actions?
MB: At the center of our activities is always a passion for excellence. However, the value we cherish the most is innovation. We focus on continuous improvement of our products to meet our customers' expectations. In addition, we are always guided by business ethics, with respect for people and the environment.
Environmentally friendly products - what do you have in mind?
MB: Being a mass manufacturer, we know that every little change has a huge - because scalable to hundreds of thousands of products - impact. We strive to use recycled and recyclable materials in all our new products. We do not use glue or other substances that are harmful to humans and the environment. In turn, products are designed from the very beginning so that they can be easily and independently assembled and then disassembled at the end of the product life cycle. All of this allows us to significantly reduce our carbon footprint and lead the industry when it comes to environmentally friendly seating.
LightUp office chair collection
© PROFIM
Since 2018, you have been part of the European house of brands Flokk. How has this partnership affected Profim?
MB: We remain rooted locally, but we think globally. The partnership with Flokk has opened up new horizons for us, allowing us to reach new foreign markets with our products. Our commitment to circular production, introduced by Flokk at Profim, is our contribution to a sustainable and responsible approach to manufacturing. This is how the Normo chair collection and the Revo modular sofa system were created.
Noor chair collection
© PROFIM
In closing, can you share with us what Profim's plans are for the future?
MB: Our plans include further expansion into global markets, developing our offer with even more advanced solutions, and maintaining our role as a leader in innovation and sustainable development. We want to be not only a manufacturer of office furniture, but also to help create diverse and ergonomic spaces, where Profim furniture becomes an integral and valuable part of every workplace.
Revo modular sofa collection
© PROFIM
For more information, visit the company's {tag:Manufacturer} page on the A&B portal.